Piracy may be the one “industry” that the music industry loathes, but a new study from the BI Norwegian School of Management has found that those who pirate music from websites like the Pirate Bay are more than likely to pay for songs that are on Amazon or on iTunes, according to the Guardian.
The study found that, out of 2,000 online users surveyed, that those who downloaded the music from legal or illegal sources for free, they are ten times more likely to pay for music online, making pirates the industry’s largest source for digital sales.
This study effectively has found a link to piracy and legal methods. The professor – Professor Anne-Britt Gran, did relied on proof of purchase for their research, meaning that the pirate couldn’t lie in the survey. This comes a few weeks after the Pirate Bay “spectrial” concluded, with the four co-defendants being found guilty and were sentenced for a year in jail.