Topic: Advertising

Posts

By Terence Huynh on August 7th, 2011

Infographic: Where is Google Making Their Money?

Yes, it’s another Infographic Sunday, and this time we bring you one that shows you where Google is making the big bucks. Everyone knows it’s in advertising, but what are the very keywords that make Google roll in the money? That’s is all to be revealed in our new infographic chosen from Visual.ly. Hope you enjoy it.

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By Terence Huynh on December 31st, 2010

The Year in Review 2010: The Highlights Reel

2010. What a year to end a decade. From political uncertainty in the United States, Australia and the United Kingdom, the leaking of important US documents – from Afghanistan to diplomatic cables – and even a possible upheaval of our classification system to finally allow a R18+ rating in Australia, bringing it in line with other western nations.

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By James Wilson on April 18th, 2009

Microsoft New Ad Campaign Against Apple

In the world of technology lately, there has been a lot of change and innovation going on with the machines many of us use in our -day-today lives. The PC, for a long time, has dominated market share and seen as a God-send for businesses. Over the years, the price and efficiency of computers have opposed each as the price drops and processing power increases. Apple however, are seen as a ‘cool’, ‘hip’ company that currently has a strong, loyal fan and developer base. Marvels that amazed the world, thanks to Mac OS X and the iPod range, didn’t come without an expensive price tag. Microsoft, now in a fray to repair its damaged reputation after the disastrous Vista release, have dumped their Seinfeld ads and put on hold their “I’m A PC” campaign for the moment to make way for their new “Laptop Hunters” Campaign.

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By Terence Huynh on October 23rd, 2008

New Apple ad bashes “I’m a PC” ad

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A new “Get a Mac” ad has been released that sees PC raising some money to fix Vista via a bake sale, after their marketing team decided to run an “expensive ad campaign instead of fixing Vista”. Mac then offers to help out by buying a cupcake from Vista … a $10 billion cupcake.

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By Terence Huynh on October 6th, 2008

Google-Yahoo online deal postponed

Google has decided that it will postponed a planned online advertising deal between it and Yahoo to allow the US anti-trust regulators to consider the ramifications of the deal. The anti-trust investigation is the first of its kind, as the Department of Justice (the regulators) usually perform investigations in an event of a merger.

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